Project Highlight

Project Summary

Servant leadership never looked so good

ProVIa's mission is to serve, by caring for details in ways others won't. Their vision is to be the premier building products manufacturer, providing unmatched quality and service.

In order to further convey their mission and vision to the public, they needed to properly serve the public online using a fresh, new and interactive website to engage homeowners and build up trust.

Industry

Manufacturing

Services

Web Design & Development
Product Design

Tasks

Wireframing
Rapid Prototyping
Market Research
User Research
User Interface Design (UI)
User Experience Design (UX)
Illustration
Iconography
Brand Activation
Usability Testing

Project Highlight

The Why

Reaching for the homeowner

Historically, ProVia has sold to dealers alone, and most of their marketing was geared towards them. Homeowners had a positive view of the company, but we wanted to engage them even more, and create brand loyalty.

ProVia knew that their Christian values would resonate with consumers and that their high-quality products would prove they walked the walk. ProVia just needed to get their message in front of the right eyes.

Project Highlight

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The Effort

An ambitious vision for a website

ProVia's vision for a new website was radical, especially for a building materials manufacturer from Ohio. A modern website chock-full of interactivity was the preferred method to delight visitors and gain brand recognition among homeowners.

Accompanying the new website, we created the Design Center, where homeowners could save images and create them into vision boards, and configure products to their hearts desire.

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Project Highlight

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The Result

Serving homeowners in a whole new way

We served up a premium experience that continues to inspire the visual language for the rest of ProVia's marketing efforts.

The Design Center became an instant hit with homeowners, and the new style and ease of navigation made dealers feel equally included in ProVia's marketing initiatives.

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Testimonial

Testimonial

Jerome Zenoby

Director of Creative, ProVia

Sean provides a valuable sense for thinking through user experiences and is very deliberate with interface execution. His attention to details coupled with a collaborative personality, makes Sean enjoyable to work and partner with.