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2019

Brand Refresh and Website Redesign

Kuishi Smart

Kuishi Smart is on a mission to improve dietetics in rural communities across the globe and eradicate NCD's. Founder Patient Beya came to me to redesign their corporate website in English and French. Through working directly with Patient we realized we could do so much more together than just a new website. I've been an instrumental part of propelling Kuishi Smart’s brand to a new level in order to do the work they've set out to do.

  • Web Design
  • Brand Identity
  • Marketing Collateral
  • Iconography

I defined Kuishi Smart's logo using the themes important to them: their African heritage, helping others and growth. Bright contrasting tones and smooth shapes compliment each other to communicate to people Kuishi Smart's bold identity and mission. These visual themes were expanded upon with the website to further instill the brand identity.

Build

  • Webflow

Process

  • Adobe Illustrator
  • Adobe Photoshop
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Key Features

  • Logo redesign
  • Rebranding of marketing materials
  • Website redesign
  • Blog built on Webflow's CMS

Highlights

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